Advertising for health-related products and services should adhere to these guidelines:

All Advertisements must apply to Nivafy, to promote OTC drugs. The following entities are eligible to apply for permission from Nivafy: online pharmacies, telehealth providers, and Over the Counter (OTC) Pharmaceutical Manufacturers. Advertisements posts promoting OTC drugs must be restricted to people 18 years or older and restricted to the United States, New Zealand, or Canada. OTC drug promotion is prohibited outside of these locations.

Pharmacies: Advertisements are required to attain certification from LegitScript and secure written authorization from Nivafy, before advertising and promoting pharmacies.

Regulatory Approval: Advertisements must only promote products or services that have received approval from the local regulatory authorities in the targeted countries. Ensure compliance with local regulations in each region.

Online Pharmacies: Ads for online pharmacies should be registered with the relevant authorities in the country where you are advertising. For instance, in the United States and Canada, the National Association of Boards of Pharmacy (NABP) must verify online pharmacies.

Prescription Medicines: Advertisers promoting prescription medications must obtain pre-approval from Nivafy. Proof of authorization to advertise the medicine in the respective jurisdiction may be required. Start by completing the health-related Products & Services advertiser form.

Over the Counter (OTC) Medicines: All advertisers wishing to promote Over the Counter (OTC) medicines must undergo pre-approval by Nivafy. Additionally, they may be requested to provide evidence of authorization to advertise these medicines within the relevant jurisdiction. To initiate this process, kindly complete our health-related Products & Services advertiser form.

Nivafy does not permit targeting ads for OTC medicines to the following countries: Colombia, Iraq, Lebanon, Romania, Spain, and Turkey.

In certain countries, age targeting is obligatory as follows:

Czech Republic: 15+.

Israel and the United Kingdom: 16+.

Argentina, Egypt, Finland, Italy, Kuwait, Lithuania, Oman, Poland, Portugal, Russia, and Sweden: 18+.

Nivafy allows targeted ads for prescription medications only in the following countries:

Algeria, Bahrain, Canada, Costa Rica, Egypt, Hong Kong, Japan, Kuwait, New Zealand, Oman, Qatar, Saudi Arabia, Singapore, Tunisia, the United Arab Emirates, and the United States.

Health and Dietary Supplements

For Health and Dietary Supplements, advertisers must undergo pre-approval by Nivafy and may be asked to furnish proof of authorization for advertising the product in the applicable jurisdiction. To begin this process, kindly complete our health-related Products & Services advertiser form.

Adherence to the following guidelines is imperative:

Avoid promoting products that may pose risks to consumers, particularly those flagged by local regulatory agencies.

Do not advertise weight-loss supplements.

Refrain from making exaggerated or unrealistic claims about your products.

Do not include “before and after” pictures related to weight loss.

In certain countries, age targeting is obligatory as follows:

Colombia, Greece, Kuwait, and the United States: 18+.

These guidelines help ensure that health-related advertising meets the necessary regulatory and safety standards.

For Diet and Fitness, particularly concerning Weight Loss and Cosmetic Procedures, the following guidelines apply:

Age Restriction: Content promoting cosmetic surgery, cosmetic procedures, weight loss products, or weight loss services must be restricted to viewers aged 18 years or older. Advertisements related to these topics must be clearly labeled with an age-gate to ensure viewer safety.

Prohibited Content: Ads for diet and fitness products or services must not include:

• Over-exaggerated claims or use “before and after” images.
• Demeaning language or body shaming based on body shape or size.
• Misleading or inaccurate descriptions of food products, including any associated health and nutritional claims.

Age Targeting: Ads that reference weight loss must be age-targeted to 18+.

Cosmetic Products and Procedures

Regarding Nivafy’s policies on Cosmetic Products and Procedures, here are the key points:

Plastic Surgery Ads:

Nivafy does not permit targeting ads for plastic surgery to the following countries: Greece, Hong Kong, India, Indonesia, Italy, Jordan, Lebanon, Monaco, Oman, Philippines, Poland, Serbia, Tunisia, and Turkey.

Age targeting for ads related to plastic surgery is generally set to 18+. However, in Bahrain, it must be age targeted to 21+.

Non-Surgical Cosmetic Procedures:

Ads for non-surgical cosmetic procedures (e.g., lip fillers, botox) must be age targeted to 18+.

Skin Lightening Products or Procedures:

Ads for skin lightening products or procedures are prohibited.

For Nivafy’s policies regarding Condoms, please note the following:

Content Restrictions: In locations where ads for condoms are permitted, the content must not depict explicit sexual acts or excessively provocative imagery. For more information, refer to the Adult Content section for detailed guidelines.

Country Restrictions: Nivafy does not permit the targeting of ads for condoms to the following countries:

• Bahrain
• Ireland
• Kuwait
• Lebanon
• Monaco
• Oman
• Poland
• Qatar

Age Targeting: In specific countries, age targeting is required for condom-related ads. The age restrictions are as follows:

• Norway: 16+
• Australia, Chile, Egypt, Lithuania, Peru, Philippines, Portugal, Russia, Slovakia, and Turkey: 18+

When it comes to Advertisers promoting contraception, Nivafy’s policies emphasize the following points:

Content Focus:

Advertisements should emphasize the health benefits of the contraceptive product rather than being suggestive of sexual pleasure or enhancement.

Age Restriction:

Advertisements related to contraception must be age-restricted to viewers who are 18 years of age or older. This restriction is in place to ensure that the content is viewed only by an appropriate audience.

For Nivafy’s policies regarding Hormonal Contraceptives, please note the following:

Classification and Policy Application: Hormonal contraceptives classified as medicines are subject to the policies for either prescriptions or OTC (Over the Counter), depending on the specific country’s requirements.

Country Restrictions: Nivafy does not permit targeting ads for hormonal contraceptives to the following countries:

• Bahrain
• Colombia
• Czech Republic
• Denmark
• Germany
• Iraq
• Ireland
• Italy
• Kuwait
• Lebanon
• Monaco
• Oman
• Poland
• Qatar
• Romania
• Saudi Arabia
• Spain
• Switzerland
• Thailand
• Turkey
• the United Arab Emirates
• Uruguay

Age Targeting: In certain countries, age targeting is required for hormonal contraceptive-related ads. The age restriction for these countries is 18+. The countries where age targeting is required include:

• Australia
• Egypt
• Lithuania
• Portugal
• Slovakia

Nivafy’s ad policies related to the promotion of Gaming, Gambling, and encompass various aspects, including online casinos, brick and mortar casinos, daily fantasy sports, and any products or services that involve paying to play games of chance for real-world prizes. Here are the key points:

Licensing and Approval:

• Advertisers for Gaming and Gambling Services must adhere to all relevant licensing or registration requirements.
• Proof of a current license or registration must be provided to Nivafy.
• All advertisers for Gaming and Gambling Services must receive pre-approval from Nivafy.

Territorial Restrictions:

• Ads must not target regions where the advertiser lacks the necessary authorization to operate.

Age Restrictions:

• Ads must not target or be likely to appeal specifically to individuals below the legal gambling age in the region where the ad is displayed.

Content Standards:

• Ads must not glorify gambling or misrepresent the benefits of participation.
• They must not encourage individuals to play beyond their financial means.

Prohibited Content:

• Ads must not promote gambling tipster services, which provide information about odds or offers from gambling operators.

To seek approval for advertising Gaming and Gambling Services on Nivafy, advertisers should complete the Advertising of Gambling Services Application and agree to the Nivafy Gambling Terms. This ensures compliance with Nivafy’s policies in this category.

Nivafy’s policies regarding the promotion of Financial Products and Services are designed to ensure transparency and responsible advertising in this category. Here are the key points:

Disclosure of Material Terms:

• Ads for financial products and services must prominently disclose all relevant terms and conditions to consumers before they submit an application.

Loan Advertisement Requirements:

• Ads for loans must include essential information such as the Annual Percentage Rate (APR), repayment period, fees, costs, penalties, and contact details for the lending institution.

Audience Targeting:

• Ads for products intended for a specific audience should be targeted only to that audience. For instance, if a credit card offer is exclusively for individuals over 18, the ad campaign must be age-targeted to 18+.

Complex Financial Products:

• Certain complex financial products, including cryptocurrency wallets and trading platforms, require prior approval from Nivafy.

Prohibited Content:

• Ads that promise get-rich-quick schemes, pyramid schemes, or any deceptive or unrealistically favorable financial offers are strictly prohibited.
• Guarantees of financial returns on speculative investments are not allowed.
• Ads that promote specific securities or claim to provide insider information are prohibited.
• The promotion of payday loans or predatory lending is not permitted.

Pre-Authorization Requirement

Nivafy, imposes specific pre-authorization requirements for certain categories, including but not limited to insurance companies, financial institutions, health and wellness providers, real estate agents and brokers, and any other business partners offering services that necessitate prior written approval.

Before engaging in any promotional activities within these categories, the sponsoring business partner must obtain written pre-authorization from Nivafy. This prerequisite is essential to ensure that advertising content within these sectors aligns with our established guidelines and meets the necessary standards.

For inquiries or to initiate the pre-authorization process, please contact our dedicated team, who will be more than happy to assist you in adhering to these requirements. This proactive approach helps us maintain the integrity and quality of advertisements in these specific industries while providing our users with a safe and compliant advertising experience.

By adhering to these policies, advertisers can ensure compliance with Nivafy’s standards for Financial Products and Services advertising.

Nivafy’s policies regarding dating services advertising are designed to ensure responsible and respectful promotion. Here are the key points:

Age Targeting:

• Ads for dating services must be age-targeted to 18+, or the legal age of majority in the location being targeted.

Content Restrictions:

• Ads for dating services must not contain overtly sexual or provocative content (see Adult Content).
• References to transactional companionship are not allowed.
• Ads should not depict individuals who are, or appear to be, too young to use the service.
• Promoting or glamorizing infidelity is strictly prohibited.

Restricted Targeting:

• Ads for dating services are not permitted to target the following countries:

Algeria, Bahrain, Egypt, Gaza and the West Bank, Iraq, Jordan, Kuwait, Lebanon, Morocco, Oman, Pakistan, Qatar, Saudi Arabia, Tunisia, and the United Arab Emirates.

By following these guidelines, advertisers can ensure that their dating service ads align with Nivafy’s standards and values.

Government-Sponsored Ads and Sanctions

At Nivafy, we prioritize the safety, security, and compliance of our platform. Therefore, we have established specific policies concerning government-sponsored ads.

We do not accept government-sponsored advertisements unless they are directly related to health and safety matters. Government entities interested in running ads on our platform are required to obtain prior authorization. This ensures that any government-related content aligns with our guidelines and maintains the standards of quality and relevance that we uphold.

In addition, please be aware that Nivafy does not accept ads submitted by, paid for by, or that promote Russian state-owned entities or entities from countries under treasury sanctions. We are committed to abiding by international regulations and sanctions, and we take this responsibility seriously.

For any inquiries regarding government-sponsored ads or to initiate the authorization process, please reach out to our dedicated team. We appreciate your cooperation in maintaining the integrity of our platform and adhering to these important policies.

At Nivafy, we prioritize transparency in advertising subscription services to ensure that our users are well-informed and not misled into signing up for products or services. Please review the following guidelines carefully:

Overview

We are committed to providing clear and transparent information about subscription products advertised through our platform. Our aim is to prevent any confusion or deception that might lead individuals to subscribe to products or services without a full understanding of what they entail.

Guidelines

Ads that prompt users to enter personally identifiable information (PII) must adhere to the following criteria:

• Opt-In Checkbox: There should be an unchecked opt-in checkbox. In other words, the checkbox must not be pre-checked or absent altogether.
• Cancellation Information: Clear language must be included to inform users of how to cancel their subscription or membership.
• Price and Billing Information: The price and billing interval should be prominently displayed and easily accessible. This information should not be hidden at the bottom of the page, buried within a privacy statement, or provided through a separate link.

Branded Content Marketing for Subscription Services

• For branded content marketing related to products or services that involve automatic renewal, free-to-pay conversion billing, or mobile marketing, it is crucial to comply with all relevant local laws and regulations.

Age Restriction

• All branded content posts associated with subscription services should be targeted to individuals aged 18 years or older.

Disclosure of Negative Option Features

• To adhere to applicable local regulations, any negative option features must be clearly disclosed to consumers. Transparency in this regard is vital to ensure that users fully understand the terms and conditions of their subscriptions.

We are dedicated to maintaining a transparent and user-focused advertising environment. If you have any questions or require further clarification on these guidelines, please do not hesitate to reach out to our team for assistance.

Cryptocurrency and blockchain technology are dynamic and rapidly evolving fields. To ensure the safety of our users and reduce the risk of misleading advertising, Nivafy, has established specific guidelines for the promotion of cryptocurrency products and services. Please carefully review the following information:

Overview

Cryptocurrency and blockchain technology have the potential to bring about significant change and innovation. However, these industries are also susceptible to financial scams and misleading practices. In an effort to safeguard consumers, Nivafy, requires advertisers promoting cryptocurrency-related products and services to provide evidence of proper licensing.

Advertisers wishing to promote cryptocurrency trading platforms, software, or services and products utilizing blockchain technology must obtain written permission from Nivafy. This permission is granted upon submission of a recognized regulatory license or registration, as well as approval from our team. For the application process, please click here.

Guidelines

Advertisers must obtain written permission to run ads promoting the following cryptocurrency-related categories:

• Cryptocurrency Exchanges or Trading Platforms: This category includes platforms, software applications, or products enabling cryptocurrency exchange with traditional money. It encompasses spot trading, margin trading, futures trading, and other financial instruments involving cryptocurrency assets.
• Cryptocurrency Borrowing or Lending: This category includes platforms, software applications, or products that facilitate cryptocurrency borrowing or lending.
• Cryptocurrency Wallets with Additional Services: Advertisers promoting cryptocurrency wallets that offer services such as buying, selling, swapping, exchanging, staking, or earning interest on cryptocurrency assets must also obtain written permission.
• Cryptocurrency Mining: Hardware or software designed for cryptocurrency mining must have prior written permission.

Exemptions

Advertisers do not require written permission to run ads for the following:

• Tax Services for Cryptocurrency Companies
• Events, Education, or News Related to Cryptocurrency or Blockchain Technology: These ads are permissible as long as they do not promote specific cryptocurrency products or services.
• Services and Products Based on Blockchain Technology (Non-Currency): This includes non-fungible tokens (NFTs) and blockchain-related products or services that do not involve virtual currencies.
• Cryptocurrency Wallets for Storage Only: If a cryptocurrency wallet only offers storage and does not provide additional services like buying, selling, swapping, or staking, it does not require written permission.

License or Registration Requirements

Advertisers requesting permission must provide evidence of the following licenses or registrations in their respective countries:

(Please note that this list is not exhaustive, and the specific licensing requirements may evolve over time.)

Australia:

• AUSTRAC Registration (Issuer: Australian Transaction Reports and Analysis Centre – AUSTRAC)
• Australian Financial Services License / Australian Markets License (Issuer: Australian Securities and Investments Commission – ASIC)
• Austria: Registration as a provider of virtual currencies (Issuer: Financial Market Authority – FMA)

Canada: Registration as a Money Service Business (Issuer: The Financial Transactions and Reports Analysis Centre of Canada – FINTRAC)

Estonia: Virtual Currency Service authorization (Issuer: Financial Intelligence Unit)

Finland: Registration in the register of virtual currency providers (Issuer: Financial Supervisory Authority – Fin-FSA)

France: Digital Asset Service Provider registration or license (Issuer: Autorité des Marchés Financiers – AMF)

Germany: BaFin authorization (Issuer: Bundesanstalt für Finanzdienstleistungsaufsicht – BaFin)

Gibraltar: Distributed Ledger Technology (DLT) Provider Registration (Issuer: Gibraltar Financial Services Commission – GFSC)

Hong Kong: License or registration with the SFC for regulated activities (Issuer: Securities and Futures Commission – SFC)

Indonesia: Indonesia Commodity Futures Trading Regulatory (BAPPEBTI) approval (Issuer: Commodity Futures Trading Regulatory Agency – BAPPEBTI)

Japan: Crypto-Asset Exchange Service Provider Registration (Issuer: Japanese Financial Services Agency – FSA)

Luxembourg: Virtual Asset Service Provider (VASP) registration (Issuer: Commission de Surveillance du Secteur Financier – CSSF)

Malaysia: Recognized Market Operators (RMOs) status (Issuer: The Securities Commission Malaysia – SC)

Malta: MFSA license under the Virtual Financial Assets Act (Issuer: The Malta Financial Services Authority – MFSA)

Netherlands: Dutch Central Bank (DCB) registration (Issuer: Dutch Central Bank – DCB)

Norway: Registration with the Financial Supervisory Authority (Issuer: Finanstilsynet)

Philippines: Certificate of Authority (COA) to operate as a virtual asset service provider (VASP) (Issuer: Bangko Sentral ng Pilipinas – BSP)

Portugal: Virtual Asset Service Provider (VASP) registration (Issuer: Banco de Portugal)

Singapore: Monetary Authority of Singapore (MAS) license under the Payment Services Act for digital payment token (DPT) service (Issuer: Monetary Authority of Singapore – MAS)

South Korea: Virtual Asset Service Provider (VASP) report (Issuer: Korea Financial Intelligence Unit – KoFIU / Financial Services Commission – FSC)

Spain: Registration as a provider engaged in exchange services between virtual currencies and fiat currencies and custodian wallet providers (Issuer: Banco de España – Bank of Spain)

Sweden: Registration with the Financial Supervisory Authority (FSA) (Issuer: Financial Supervisory Authority – FSA)

Switzerland: Fintech License registration (Issuer: Swiss Financial Market Supervisory Authority – FINMA)

Thailand: Digital Asset Business license (Issuer: The Thai Securities and Exchange Commission – SEC)

United Arab Emirates:

• License to engage in arranging, advising, dealing, managing, or other relevant financial services related to crypto assets (Issuer: Abu Dhabi Global Market, Financial Services Regulatory Authority)
• License to operate a Stored Value Facility that includes virtual assets (Issuer: United Arab Emirates Onshore, Central Bank of the United Arab Emirates)
• License to engage in Investment Business / operating an Exchange specific to Investment Tokens (Issuer: Dubai International Financial Centre, Dubai Financial Services Authority)
• Full Market Product (FMP) License registration to run Virtual Asset Exchange services (Issuer: Virtual Asset Regulatory Authority)

United Kingdom: Financial Conduct Authority Authorization (Issuer: Financial Conduct Authority – FCA)

USA:

• FinCEN MSB registration (Issuer: Financial Crimes Enforcement Network – FinCEN)
• Bit License (Issuer: Department of Financial Services, New York State – NYSDFS)

Please note that the requirements may vary by jurisdiction, and it is essential to stay informed about the specific regulations applicable to your operations. Nivafy, is committed to providing a secure and transparent advertising environment for cryptocurrency products and services. If you have questions or require further assistance, please feel free to contact us.

Nivafy, is committed to promoting responsible and ethical advertising, especially when it comes to sensitive topics like drug and alcohol addiction treatment services. To ensure the safety and well-being of our users, we have established guidelines for advertisers seeking to promote these services.

Overview

Promotion of drug and alcohol addiction treatment services on the Nivafy platform is subject to specific requirements and eligibility criteria. Advertisers can run such ads, provided they are certified by LegitScript and have obtained written permission from Nivafy. Our goal is to minimize risks to consumers by ensuring that advertisers offering addiction treatment services are appropriately licensed.

To advertise addiction treatment services on Nivafy, advertisers must:

Certify with LegitScript: Advertisers are required to achieve certification with LegitScript. Certification from LegitScript indicates compliance with quality and safety standards in the field of addiction treatment services. Advertisers can apply for certification with LegitScript here.

Request Permission from Nivafy: In addition to LegitScript certification, advertisers must obtain written permission from Nivafy. This permission is granted upon successful application and approval from our team.

Types of Addiction Treatment Services

• Drug and alcohol addiction treatment services encompass a range of support options, both in-person and online. These services may include, but are not limited to:
• Clinical addiction treatment services or websites providing information about in-person treatment options.
• Online and in-person support groups and crisis hotlines for individuals in recovery or seeking information about addiction treatment.
• Mutual support groups for addiction, offering information about group-based addiction support services.
• Online addiction treatment resources, such as smartphone apps designed for addiction recovery.

Guidelines for Advertising

With LegitScript certification and permission from Nivafy, advertisers are allowed to run ads that promote:

• In-Person Addiction Treatment: This category includes groups or organizations that provide information about in-person drug or alcohol addiction treatment in clinical or non-clinical settings.
• Addiction Hotlines: Advertisers can promote groups that offer remote assistance or information to individuals in recovery or those seeking information about addiction or addiction treatment.
• Mutual Support Groups for Addiction: This category covers groups offering information about group-based addiction support services.
• Online Addiction Treatment: Advertisers can promote groups that provide information about remote drug or alcohol treatment, such as smartphone apps designed for addiction recovery.

Ads that Do Not Require Permission

• Certain types of ads related to physical rehabilitation, like kinesthesiology, can be run without the need for prior permission from Nivafy.

We are dedicated to creating a safe and supportive environment for our users and ensuring that individuals seeking addiction treatment services receive accurate and reliable information. If you have any questions or need assistance with the application process, please contact us.